for therapists, coaches & wellness professionals
You already know your stuff. But that’s not what makes people follow you.
Educational carousel, talking-head reel, quote, another educational post. The advice isn’t the problem. The problem is that none of it gives people a reason to remember who gave it to them. In our 20-minute workshop, we break down how to turn your expertise into content people recognise, connect with and come back for.
One-time payment · Watch in 20 minutes · Use it for the next 30 days
- No dancing
- No trending audio
- No posting 7 days a week
the pattern we see everywhere
Getting saves, but not growing?
That’s because educational content is only one part of a strong Instagram strategy. Your audience can learn from you and still never feel connected to you — or remember who taught them.
If your Instagram looks like this…
- Educational post
- Quote
- Educational post
- Talking-head reel
- Quote
Useful? Yes. Memorable? Not always.
Posting more won’t fix this. A clearer strategy will.
inside the workshop
What you’ll walk away with
Everything we walk our own clients through, simplified into one clear system. Not 700 things on a to-do list that leave you feeling worse than when you started. Just a way to make Instagram sound like you — instead of everyone else in your niche.
“Instagram growth isn’t about reaching thousands of random people. It’s about attracting the right ones, building trust — and giving them a reason to come back.”
A growth goal that’s actually realistic
Instead of “I want more followers”, we set the number that actually matters to your business. It might be three consultation calls. It might be two coaching clients. It doesn’t have to be huge — it has to be real.
Your niche in one clear sentence
A niche isn’t your industry. It combines your audience, their problem and the outcome they want. We write yours so the right person reads it and thinks: this person understands me — and I want to hear more.
A profile that gives people a reason to follow
Most bios explain your qualifications and what you do — but never give anyone a reason to stay. We fix the things a new visitor needs to understand in seconds, and hand you a bio formula you can use straight away.
Your three pinned posts
Your story, your free offer and your social proof. Together they help people see the person behind the information, trust you, and know where to go next.
Three content pillars that remove the guesswork
Audience attraction, conversion and loyalty. Every post gets a job — so you stop opening Instagram wondering what on earth to post next.
A weekly mix that fits your real life
Two attraction posts, one conversion post and stories. Or simpler still: one reel, one carousel and three to five stories. The best content system is the one you can actually keep doing.
A reel formula and hooks that stop the scroll
Hook, problem, insight, solution, call to action — plus the quick checklist we run before anything goes live. Content that makes someone stop scrolling and think: this is different. Posting with intention instead of posting because you feel you should.
The one next step your audience should take
Five links, three offers and two calls to action means the audience chooses none. We pick your single main next step and make it simple.
What to say when someone DMs you
Including the reply that handles “how much is it?” without reducing your work to a number — and without jumping straight into selling.
Your 30-day action plan
Set your goal, clarify your niche, update your bio, create your pinned posts, choose one free offer and one call to action, then post and review. A starting point, not a rulebook.
why good advice gets ignored
Most wellness accounts over-index on the first one.
- Education
- builds value
- Point of view
- builds recognition
- Personal content
- builds connection
- Offers
- give people a next step
Getting saves means your education is doing its job. If your follower count barely moves and nobody comes back specifically for you, the other three are missing — and that is the gap this workshop closes.
instant access
The Instagram Growth Workshop
Twenty minutes of strategy, the content pillars, the reel formula and the 30-day action plan. Everything you need to make Instagram sound like you — not like every other account in your niche.
$10.72 one-time
Instant access · Watch in 20 minutes · For therapists, coaches & wellness professionals
Happy Clients
“We were completely stagnant on social media before YSR took over.”
They started with creating a short term and long term strategy for us and helped us devise goals and metrics to measure results over time. It was a complete turnaround and as our strategy became more consistent and our content appealing, we gained followers and increased engagement beyond our expectations.
“Absolutely outstanding experience with YSR!…”
They have taken our social media presence to the next level with their creativity, promptness, and keen understanding of our brand voice. Engagement has soared since we started working together. Highly recommended for anyone looking to boost their social media game. A++ service!
“After a lengthy search for an agency to help me wrangle my social feeds…”
and content support needs, a work colleague recommended YSR. Right away I knew they were a great fit — in part because they immediately demonstrated an understanding of the space and my goals, but also because they assembled a team of high performers around my specific needs.
*Client feedback collected by Your Social Recipe.
who this is for
Good at what you do. Overwhelmed by Instagram.
You already know your work helps people. Instagram just isn’t making that clear — or making people feel like there’s a real person behind the information. This is for small service brands who want the right people to find them, trust them, and keep coming back.
If you’re looking for viral hacks or a daily-trends playbook, this isn’t it. If you want a clearer strategy that helps the right people discover you, recognise your perspective, trust you and come back — you’re in the right place.
- Coaches
- Therapists
- Wellness professionals
- Fitness instructors
- Consultants
- Membership owners
before you decide
Questions we get a lot
I don’t want to become an influencer.
Good — because you don’t need to become one. You don’t need millions of views, a huge following, or a highlight reel of your entire day. Instagram growth isn’t about reaching thousands of random people; it’s about the right people seeing your content, understanding what you help with, and trusting you enough to come back.
I hate being on camera.
You don’t have to turn your personal life into content, and nothing here asks you to. But people do need to see you, hear from you and understand how you think — because they’re choosing a person, not just information. How much you share is your call.
Will this work for my niche?
If you run a service business, yes. The workshop is about turning your expertise into content people recognise and want to come back to — it isn’t tied to one industry. It’s the same approach we use across our own clients.
I’m already too busy to add more marketing.
That is exactly why the weekly mix is deliberately small. You’re running a business, seeing clients and managing everything else — so your strategy has to fit your life. The 30-day plan is a starting point, not a rulebook.
Do I have to post every day and follow every trend?
No daily trends. No cringe hooks. What you need is a clear point of view, content people recognise as yours, and a strategy that turns attention into trust.
I already post consistently.
Then the problem usually isn’t your content. If people can learn from you and still not remember who taught them, the missing piece is a clear point of view — not more posts. That’s where the workshop starts.
Is this just another course with a huge to-do list?
It’s a 20-minute workshop. The whole point is to make Instagram feel clearer, more realistic and more connected to your actual business goals — not to hand you 700 things to do and leave you feeling worse.
20-minute workshop · $10.72
You don’t need to become an influencer to grow on Instagram.
You need clarity. People need to understand what you help with, recognise your perspective, and feel like there’s a real person behind the information you share. That’s how you attract the right people, build trust, and create a community around your expertise.